You can customize your website-as-a-service plan by adding website content writing services. Our professional content writers can draft copy for all your web pages including service and product pages, employee bios, blogs, conversion optimized landing pages, and events.
Your website can get outdated quickly, which can have several negative implications for growing your business. Updating your website content or adding new content frequently is critical for many reasons – here are the top 3 considerations:
If you are relying on generating new business through organic online search, search engines will only rank you higher in search results if they deem you are actively providing relevant and timely information to customers.
80% of purchase decisions happen online. Today’s buyers are more informed than ever before because they do most of their research prior to walking into a store or talking to a salesperson. Therefore, providing up-to-date information about your services, and products, as well as demonstrating your thought leadership can build trust and generate new business.
Potential customers need multiple touch points before they buy, so adding various types of content that is suitable for every stage of their buying process is critical.
For instance, for visitors who are just learning about your service, or product, you could be adding regular informational blog posts to your website to raise awareness and educate. On the other hand, for bottom of the funnel prospects who are ready to buy, case studies, comparison charts, customer testimonials are more appropriate content types to nudge them towards buying from you.
Our copywriting goes beyond web content. We can also write copy for flyers, brochures, or social media posts as part of our digital marketing services. Our copywriters have written hundreds of sales and marketing pitches and successfully positioned products and services, so we can help you too.
You could be the best at what you do, but if you can’t pitch it properly, you are likely missing out on great sales opportunities.
Check out our copywriting samples in our ebooks, flyers, and website examples.
